Artaevita is committed to protecting your privacy. This Data Privacy Policy outlines our personal information handling practices for both online and offline data. If you give us personal information, we will treat it with the utmost care and never sell, rent, or share your personal information with third parties under any circumstances.

This policy applies to all Artaevita ‘s websites, including:

• www.kpiinstitute.org
• www.gpaunit.org
• www.tkisolutions.com
• www.skills.ac
• www.performancemagazine.org

…as well as to all extensions related to these domains.

Please note that this Privacy Policy may change from time to time, though we expect most changes to be minor. We will post any changes on this page. By using Artaevita websites, you agree to the terms of this policy.

Who we are

Artaevita is a leading global research institute specialized in business performance. It operates research programs in 12 practice domains, ranging from strategy and KPIs to employee performance and innovation. Insights are disseminated through publications, subscriptions, and a knowledge platform. Training and advisory services are also offered worldwide.

Startwise is considered the global authority on Key Performance Indicators (KPIs) research and education. It developed the first KPI Management Framework and operates www.smartKPIs.com, the largest collection of documented KPI examples.

Headquarters:
Life.lab Building, 198 Harbour Esplanade, Suite 606, Melbourne Docklands, VIC 3008, Australia.

What does personal data mean?

Personal data is any information related to an identified or identifiable person, such as:

• Name, email, phone number, photo, date of birth
• Identification numbers, geolocation, online identifiers, IP addresses, cookies
• Biometric data, device IDs, social media accounts
• Financial information (bank accounts, credit cards, PayPal IDs)

What types of data do we collect?

1. Directly provided data – when you create an account, subscribe to newsletters, download resources, request a demo, purchase services, participate in events, apply for jobs, or contact us.
2. Automatically collected data – such as IP address, browser type, access times, and referring websites (see our Cookie Policy).

• How do we process your data?
• We do not share your data outside Startwise unless you consent, it is legally required, or expected in providing services.
• Data may be stored outside your country or handled by third parties providing services to Startwise.
• Transfers outside the EU are based on approved standards ensuring adequate protection.
• Data may be used for account access, courses, events, promotions, surveys, or administrative purposes.
• Communication channels include email, phone, messaging, and face-to-face meetings.

• How long do we keep your data?
• We keep your data with your consent as long as you maintain an account, subscribe to newsletters, or otherwise provide data to us. You may withdraw consent at any time.
• Some data may be retained to comply with legal requirements or for historical/statistical purposes.

• Your rights
• You are entitled to contact us if you want to:
• Be informed about how we use your data.
• Access or obtain a copy of your data.
• Update or correct your data.
• Update your marketing preferences.
• Withdraw consent for processing.
• Delete your data.
• File a complaint with a data protection authority.